An Australian child reading theINmag, the magazine for creative kids.
A creation by an Australian kid published in theINmag.

The magazine for creative kids

Where Aussie kids get published - no ads, just creativity

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What makes theINmag different?

Our mission is empowering kids, and supporting parents and teachers.

Where has theINmag been seen?

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Designed with you in mind

Who's behind theINmag?

theINmag founders Ryan and Tam at a market with their copy of the magazine.

Meet Tam

Co-founder of theINmag

Take a peek inside the latest issue with Tam - favourite spreads, brilliant kid creations, and what to expect.

Grab the latest issue
Prompt service and a thrilled granddaughter

Emma will love this as she is very creative. Much appreciated Ryan for your prompt service addressing my problem.

Kathryn G.
theINmag
A retired principal's pick for the grandkids

Many thanks, congratulations on a great effort. I'm a retired principal from primary schools and I am now looking for things for my grandchildren of an educational nature.

Doug F.
theINmag
BEAUTIFUL

The magazines arrived today and they are BEAUTIFUL! Thank you.

Sarah L.
theINmag
Such an amazing magazine

It's such an amazing magazine.

Stacey T.
theINmag
Each one their own to draw in

I have bought a copy each for my grandchildren - I thought they would be able to have their own magazine each so they can draw in it.

Virginia B.
theINmag
We love what you guys have created

We love what you guys have created and Hunter's been asking if one day she can send in some artwork your way - she wants to be an artist when she grows up.

Jess V.
theINmag
A hearty high-five

A hearty high-five to you and your team at theINmag on a wonderful idea and the resulting fantastic magazine.

Eva Z.
theINmag
The kids took them on the trip

I purchased 2 of the older version mags for the kids to take on a long trip. The kids were on a roll with the drawings!

Sybil J.
theINmag
He absolutely loved it

6yr old Great Grandson absolutely loved it! I'm now going to subscribe. I'm really impressed with your publication.

Raine H.
theINmag
A beautiful concept

I just love that your gorgeous mag ended up on my feed on Instagram!! What a beautiful concept.

Robyn B.
theINmag
Making a difference in this digital world

Hey guys, just bought a subscription for my 9 year old. Just wanted to say well done - it's people like you who are making a difference for our kids in this ever consuming digital world. Thank you.

Lana
theINmag
So kind

Ryan, you're so kind. Thank you so much for getting back to me. I really appreciate it.

Julienne B.
theINmag
We love what you're building

I absolutely love what you're building at theINmag.

Dionne
theINmag
Love your dedication and values

Such a great thing you are doing. Love your dedication and values.

Sally W.
theINmag
Love what you're doing

Love what you're doing.

Deborah S.
theINmag
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Questions we get asked the most

More questions? Get in touch

  • Unfortunately, not every kid who submits gets in.

    We receive thousands of submissions each issue, and around 300 make it into the magazine. Every page of theINmag is filled entirely with creations from real Aussie kids - so when your child submits, they're being seriously considered for the next issue.

    The number one thing we look for? Effort. Personality and heart matter more than technical polish.

    Best tip: encourage them to submit something they're truly proud of.

  • Every piece of content in theINmag is submitted by a real Aussie kid. We don't write any of it ourselves.

    Our team of teachers and artists reviews each submission with genuine care - looking for creativity, personality and heart rather than technical perfection. We celebrate all abilities, all ages, all art forms.

    If your child has something they're proud of, or something they're curious about, that's exactly what we want to see.

  • Every family finds their own rhythm.

    Some pull it out after school, flip to a random page, and ask 'what does this make you want to create?' - and the pencils come out.

    Others use it as a screen-free wind-down, a school-holidays ritual, or a bedtime read.

    Plenty of kids just flick through for inspiration, planning what they'll send IN for the next issue.

    However it lands in your home, it tends to spark something.

  • Same idea, different feel.

    Members never miss an issue - and they're among the first kids to get the new mag when it drops.

    Three options:

    • 4-Issue Membership - paid upfront, shipping included
    • 8-Issue Membership - paid upfront, shipping included
    • Rolling Membership - auto-debits before each issue, with a heads-up email beforehand

    The result: a real reason for your kid to get excited about the postie again.

  • Three times a year - February, June and October.

    We wait for kids' creations to come in, and the three-issues-a-year rhythm works beautifully.

    Get the Membership and it arrives automatically. No need to remember to order. Members also save a few dollars per issue.